The simple method that helps you and your business get seen as a trusted, valued partner for your clients.

Let’s go beyond ‘jobs to be done’ and address the root of the problem, so you and your team can break free from the daily grind and move forward with clarity, confidence and congruence.

I want this... tell me more!

The final program of 2024 starts on the Monday, 7th October

Days

Hours

Minutes

Seconds

You’ve worked hard to build your business, and you’ve hit a plateau.

You’re holding it all together and it feels like you’re spending all of your time and energy keeping things from falling apart.

Whenever it looks like you might be turning a corner, some new issue arises and your back fighting fires.

You’re frazzled, frustrated, stuck.

You likely have three kinds of phrases that keep you in the fight:

So many priorities, so little time!

This is an expression of >>

FEAR

The weight of every choice keeps you second-guessing, worrying that one wrong move could set everything back. It’s exhausting, and it keeps you stuck in the weeds, unable to focus on the bigger picture. This need for certainty is driven by fear - fear that any ‘wrong’ choice will expose you and your business as not good enough.

They're counting on me...!

This is an expression of >>

OBLIGATION

While you know delegation is important, you think it’s easier to do things yourself. As the days go on, the hours get longer, and your energy drains away. This pressure stems from obligation, linked to fear. You feel the need to be the hero, proving that you and your business are good enough to meet your clients’ needs.

I’m doing all I can... It's not working!

This is an expression of >>

GUILT

Even when you carve out time for strategic thinking, pressing issues pull you back in. Despite your best efforts, you’re not moving the needle on what’s truly important. The sense of stagnation is pervasive, and no matter how hard you push, progress feels elusive, often accompanied by guilt or even shame.

You take on more in the hope that doing so will get you where you want to go, intensifying the fear, obligation, and guilt.

This creates a FOG that can feel impossible to escape.

Feeling stuck in this FOG? Let’s find a way out together.

Jaz Business owner

Jan is a superb facilitator, equally highly skilled and genuinely empathetic. He is always welcoming, objective and deeply interested in people and their life experiences.

Dan Director

When I first met Jan... he struck me as genuinely curious, and he challenged what I said. It was a style that enabled me to open up to myself and others.

Rick Business owner

As a facilitator, Jan is incredibly attentive. He has the rare ability to be dialled into all that is happening within the dynamics of the space, and be his authentic self, adding humour, calm and insight.

Miles Business owner

As a facilitator, Jan is incredible. His ability to hold the space is magnificent. Everytime I leave a check-in with Jan I feel more congruent and grounded than I did when I arrived.

Becoming a trusted, valued partner requires three things...

Partnerships are nurtured with AWARENESS

Recognise that your pursuit of certainty is clouding your clarity. Fear is driving your thoughts, feelings, and actions. By bringing awareness to this, you can transform that fear into a powerful force that fuels you. When you see this in yourself, you’ll see it in others, deepening your connections and building true partnerships.

Value is derived from INTEGRITY

Reclaim your true self by letting go of what no longer serves you. Your sense of obligation to provide security has you clinging to tasks that drain your creative energy. When you embrace integrity, you empower yourself and your team to express creativity and deliver extraordinary value.

Trust is built with RESPONSIBILITY

Accept that things won’t always go as planned. Your need for safety often leads to projecting guilt, blame, and shame, creating ‘villains’ that block true understanding. By viewing setbacks as opportunities to learn rather than blame, you and your team embrace radical responsibility, building unshakable trust.

From FEAR to AWARENESS

From OBLIGATION to INTEGRITY

From GUILT to RESPONSIBILITY

From FOG to AIR

Ready to breathe fresh AIR into your business?

The process of moving from FOG to AIR is a deeply personal one. Every journey has its own flavour.

That said, there are three universal elements that lie at the heart of the process.

Gain CLARITY and build deep connections

Learn to let go of the need for certainty and instead focus on gaining clarity about what truly matters. By becoming aware of how fear clouds your judgement, you’ll cut through the noise, make confident decisions, and avoid getting bogged down by the urgent-and-unimportant.

Reclaim energy, delegate with CONFIDENCE, generate value

Step into your integrity by delegating effectively and empowering others to do the same. This shift not only frees up your time, it also fosters a culture of creativity and innovation. By enabling others, you’ll strengthen the security and stability you seek.

Make CONGRUENT goals for sustainable growth

Embrace responsibility for your business’s strategic direction without the burden of guilt or blame. By focusing on accountability and progress, you’ll create a sustainable path forward, where every step brings you closer to your long-term goals without unnecessary emotional baggage.

CONGRUENCE

See tangible improvements in your monthly progress metrics by implementing a clear, strategic plan that aligns with your long-term vision. Every step you take will be purposeful, leading to steady, visible growth. As this consistent growth continues, you’ll build a solid foundation for long-term success - where your business thrives without sacrificing your wellbeing. This sustainable progress not only enhances your bottom line, it also creates a balanced, fulfilling life that feels truly rewarding.

Imagine gaining all of this! Let’s talk about how you can get started.

How do you shift from FOG to AIR?

It begins with acknowledging that what got you here won’t take you to the next level.

Taking that first step sets you apart from many business owners.

Next, decide whether to embark on this journey alone or leverage the insights and experiences of someone who’s walked this path before.

The FOGtoAIR Activator Program is crafted for business owners like you, distilling four decades of experience into a transformative six-week journey of FEARcilitation™.

The program is centred around the INSIDEout Method™ – a robust framework designed to help you deeply explore the fears holding you back.

You’ll join a select group of peers for focused learning, group facilitation, individual coaching, and regular check-ins, equipping you with the tools and techniques needed for this transformation.

In this confidential space, we’ll uncover the stories and fears that have been holding you back, helping you reframe them and transform fear from something that rules you into something that fuels you.

Six-week program

Immersive sessions

Curated group of 4-6 people

Program schedule

Monday Webinars (90 mins):
Dive into key concepts, tools, and techniques, and explore how they resonate with your journey.

Tue-Thu Check-ins (15 mins):
Stay on track with focused check-ins that maintain your momentum and ensure accountability.

Friday Group Sessions (90 mins):
Share experiences, gain insights, and strengthen bonds of trust within your supportive peer group.

Curious about how this program fits your needs?

The package

In addition to the core program, you’ll receive a range of powerful bonuses, including nine follow-on monthly group sessions and lifetime access to future tools and toolkits.

These resources, valued at over £60,000, provide ongoing support and growth.

Core program bonuses

£25,100 value

12-week access to a group WhatsApp clinic for ongoing support and insights.

Follow-up group sessions at weeks 9 and 12.

Post-course bonuses

£36,550 value

Recognising that growth accelerates in community, you’ll have access to nine additional monthly group facilitation sessions, providing a full year of support.

Lifetime access to all future tools and toolkits.

£61,650 of total value

Your investment

This programme offers immense value, further enhanced by a risk-mitigated pricing structure.

Secure your spot with an upfront fee of £4,497.

The remaining £5,000 is due only if you’re satisfied with the impact of the six-week programme – no questions asked, just honest feedback.

Investment breakdown:

Upfront fee: £4,497 *

Sixth week fee: £5,000* (if satisfied)

Total investment: £9,497*

*excluding VAT

Ready to invest in your future?

With over 1,000 hours of training delivery and £100m+ in revenue growth for previous clients, the FOGtoAIR Activator Program has a history of results.

Those clients range from Olympic medallists and start-ups to SMEs and major corporations.

1,000s of hours

of training delivery

Global experience

4 continents | 12 countries

Massive impact

£100m+ in revenue growth

Shaping Stories is a limited company registered in England and Wales.

Company number: 15697023
VAT registration: GB469490150